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Go-to-Market (GTM) Engineer

Tel Aviv · Full-time · Intermediate

About The Position

The Role

We are looking for a mid-level Go-to-Market (GTM) Engineer with a specialization in AI-powered marketing and sales automations tools. As a part of our Marketing team, you will work closely with Marketing and Sales Operations to build, deploy, and scale intelligent automations tools (AI driven) that will improve our go-to-market strategy.

Primary Responsibilities

Design and implement AI-powered tools and automations to streamline activities related to sales and marketing, including:

  • Personalized outreach based on prospect data and behavior
  • Automated content generation for SEO and marketing campaigns
  • Analysis of sales interactions to deliver tailored demo recommendations
  • Intelligent lead scoring and routing based on engagement patterns
  • Integrate AI tools with various platforms (HubSpot, Gong, LinkedIn, etc.) to create end-to-end solutions
  • Develop documentation and governance frameworks for AI automations
  • Monitor automation performance and optimize for improved efficiency and effectiveness
  • Collaborate with marketing, sales, and product teams to identify new automation opportunities
  • Maintain best practices for prompt engineering across different AI platforms

Requirements

  • Excellent and creative problem-solving skills, with attention to detail and quality
  • 3-5 years of experience in development
  • Strong programming skills with proficiency in Python and experience with automation platforms (Zapier, Make, etc.)
  • Experience with SQL and data analysis tools
  • Experience with using AI tools for development

Preferred Qualifications

  • Experience in marketing technology, sales operations or similar technical role
  • Experience with web development fundamentals and REST API integrations
  • Experience with major AI APIs (OpenAI, Anthropic, etc.) and understanding of prompt engineering
  • Knowledge of marketing/sales platforms like HubSpot, Gong, Salesforce, etc.
  • Knowledge of conversational design and natural language processing concepts
  • Familiarity with B2B SaaS marketing and sales processes
  • Understanding of data privacy regulations and AI governance principles

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